Located in Nanchang, the theme park is the first of a planned 15 which are set to open up across China over the next five years. It cost a reported $3 billion to construct and features rides, shopping centers and an aquarium. Speaking at yesterday's opening, Wang did not mention Disney by name, but said that Chinese people "fawned" over Western imports."
“Chinese culture led in the world’s for 2,000 years, but since the last 300 years, because of our lagging development and the invasion of foreign cultures, we have more or less lacked confidence in our own culture,” Wang said. “We want to be a model for Chinese private enterprise, and we want to establish a global brand for Chinese firms.”
Bloomberg reports that the tickets
for the Nanchang park are priced at 198 yuan on most days and 248 yuan at peak
times. In comparison the Shanghai Disneyland is twice as expensive, charging 370
yuan for regular tickets and 499 yuan at peak times.
Wanda has grown considerably in the last few years,
expanding past its successful real estate business into entertainment. In
addition to developing 99 plazas across China and acquiring the cinema chain AMC
in 2012, Wanda also acquired Hollywood’s Legendary Entertainment earlier this year.
Shanghai Disney doesn't seem too worried. Despite
some unanticipated speed bumps, Disney still expects 10
million visitors this year and the Shanghai government hopes that they will all
be on their best behavior.
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